The Ask

The ask was to create a playable and engaging, web-app that educated both current and future customers on recommended food storage. This experience would live on a giant 8-foot tall touch screen in a high traffic showroom.

How about a logo?

We needed a logo that was on brand and enjoyable to play. So we first had some fun of our own.

Game Concepts

We explored a range of styles from 8 bit to photo-realistic.
The team agreed the use of life-size imagery on a giant touchscreen encourages the most player engagement.

Making the Game

We then began thinking about how we could make the game more irresistible to pass up in a crowded showroom and equally fun to play. The game would educate the player along the way with positive queues and playful animations.